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Boudoir Babe Newsletter

February 01, 2009

60 second interview with Bebe (pronounced Be Be) proprietor of online retailers Boudoir Babe Gifts

Boudoir Babe has come a long way from it's origins on Ebay to a smart new online gift shop in fashionable World Wide Web. The new shop boasts the exciting addition of a section dedicated to gifts under £10, £25, £50 and gifts under £100 as well as a bargain bin, what's new and top selling gift ideas. The offering is a contemporary and eclectic mix of handbag accessories, gifts, designer jewelry, garden gift accessories and children's toys.
  • So how and when did the idea for an online gift shop all come about?
    The business was founded in 2001. At this point I sold children's gifts . The business has naturally evolved.

  • Where did the name Boudoir Babe originate from?
    Boudoir Babe was the name of a feature article in a glossy magazine and the name stuck in my head ever since.

  • Do you come from retail or gift industry background?
    No, but my business partner was originally in retail marketing which isn't far removed from the gift marketplace. While I'm a shopaholic with an eye for a bargain, so we make a good team.

  • What grabs your attention when looking for new gift ideas?
    I want to be excited! As a buyer, I'm looking for quirky, fun and unusual gifts that can't be found on the high street. Quality of the gifts I sell on Boudoir Babe is essential as bad quality reflects directly onto us as a business rather than the supplier.

  • How important is customer service?
    I know everybody bangs on about the importance of good customer service, but few seem to follow through on it :-(

    I'd rather be told I'm doing something wrong, so I can put things right ;-) Part of me truly believes that most online retailers don't mean to provide poor customer service but are let down by lack of understanding or haven't really given it much thought. As a customer and owner of Boudoir Babe, I feel a responsibility to look inwards at my website from a customers point of view. Is my website well signposted, are my FAQs up to date, any broken links, script problems or 404 pages?

  • Plans for the future?
    I'm passionate about gifts so I plan to visit many more gift fairs, craft fairs, gift markets, street fairs, art & craft festivals throughout the year to find innovative, quality gifts.

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Boudoir Babe - Online shopping from Kent-based mail-order catalogue offering niche 

market gift ideas






6 Comments:

Anonymous OMG! said...

OMG! Get your weekly gossip, news, fab gifts for him & for her and more! It's all here at Boudoir Babe - Yeah, baby, YEAH!

Anonymous your BIGGEST fan said...

I must confess I'm a BIG fan of this lively newsletter.

Most online shops (even the big ones) don’t bother to try and keep me posted.

Sure they send out "Dear Customer" emails with links to what's new. But Boudoir Babe have gone one better with a 'chatty' mix of gossip & gift ideas. And most importantly you ask me what I think?

It's the little things that make a BIG difference. That's why I love Boudoir Babe.

Anonymous Bebe said...

Thanks "Biggest fan" for the terrific feedback.

At the end of the day no one likes to hear that their customers are unhappy, but I'd rather they do this here, where I can reply and even learn from these complaints.

Anonymous Bebe said...

Check out Bebe's random thoughts as I think out loud

Anonymous Bebe said...

Our first concession opens at Royal Star Arcade, Kent every Saturday (9.00am - 4.00pm)

Shopping locally keeps money in our local economy. Boudoir babe concession is on the ground floor of Royal Star Arcade, which is situated on the High Street in the heart of Maidstone's busy town centre.

Royal Star Arcade offers a unique mix of stylish independent stores under one roof.

When I read the assignment for Best online shop in Kent? I knew just the shop to put forward. Boudoirbabe, the products are cute, quirky, well made and I think very original. The site is easy to navigate, with clear pictures of all their products, the gifts are categorised logically and they have a Fair Trade range from East India which I love.

The site also appears to have done what they can to ensure secure payment methods by way of 'GeoTrust SSL'. I would also have expected a site like this to have been expensive, but I think all of their items are very reasonably priced.

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